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Have you ever put off something you wanted to accomplish?
Perhaps it’s mainly because you felt lazy or just the idea of putting in a substantial shift to clear the workload turns you off.
Whatever your reason may possibly be, I’m certain we all have our moments of procrastination.
You tell yourself, "Okay. I am going to get it completed and over with tomorrow".
But what often happens? The next day, you find another excuse to skip the work. And again, you tell yourself the same thing to justify your laziness - that you’ll get it accomplished by tomorrow.
And thus it drags. The next day becomes yet again the next day and the next…
Make no mistakes about it.
If you do an Adwords campaign, you will desire to do your utmost to acquire great quality score.
Because, with a excellent quality score, you can reduce your cost per click (CPC). And increase the probability of you obtaining a higher advert rank.
Generally, the quality score is affected by 3 primary factors:
- Click through rate (CTR)
- Relevancy
- Quality of landing page
Between the 3, Click through rate carries the highest weight in the determination of the quality score.
Now, in the quest to obtain high click through rate, there is a mistaken myth that perpetuate amongst a lot of Adwords marketers.
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